Book launch strategy and management

I run book launches for business and self‑help authors.

You put years into the book. Its launch deserves the same care. Done well, a launch gets your book into the hands of the people it was written for, and turns it into something that sells long after launch week and grows the business behind it.

Eighteen years, dozens of New York Times, Wall Street Journal and USA Today bestsellers, and a small number of launch clients each year. I am taking on clients for 2027 releases now.

Tim Grahl

Past launch clients

Daniel PinkCharles DuhiggChip & Dan HeathSally HogsheadHal Elrod

Recent launches

Cover of How to Try Again by Steve Kamb

How to Try Again

“Tim cut through all the noise and correctly prioritized the highest leverage opportunities with my audience and connections. … Not only did he tell me exactly what to do, Tim brilliantly also told me what NOT to do. … How to Try Again hit the USA Today bestseller list and continues to sell well after the release. … I can’t imagine running a launch without Tim.”
— Steve Kamb Founder of Nerd Fitness, author of How to Try Again (St. Martin’s Press, 2026)
Read Steve’s full story
Cover of Give to Grow by Mo Bunnell

Give to Grow

“Tim Grahl's impact on our Give to Grow book launch was exceptional. The plan he developed with our team made the book a Bookscan national bestseller, generated over 20,000 bulk preorders at our clients and prospects and generated millions of dollars in business. Tim knows more about launching successful books than anyone else in the world. And, he's a joy to work with!”
— Mo Bunnell Author of Give to Grow and CEO of Bunnell Idea Group, Inc.

Also

Story Grid

I'm CEO of Story Grid, the fiction education company I run with Shawn Coyne. We teach novelists how stories work.

We believe learning to tell better stories is how you improve the world. Shawn and I work together to help writers learn the craft of fiction.

Visit storygrid.com
  • Podcast

    The Story Grid Podcast, co-hosted with Shawn Coyne.

  • Training

    Training writers on how to learn the craft and write a book they are proud to publish.

  • Books

    Story Grid Editions, including my own novel The Shithead.